I never realized before that Busch the stadium came before Busch the beer. Here’s the timeline:

  • 1953: The Cardinals are sold to Anheuser-Busch, brewers of Budweiser since 1876. Anheuser-Busch buys Sportsman’s Park from Bill Veeck, who moves the Browns to Baltimore.
  • 1953: NL President Ford Frick denies August Busch’s request to name the stadium after Budweiser. Instead, Busch names the stadium after himself.
  • 1955: Anheuser-Busch debuts “Busch Bavarian Beer.” Coincidence?
  • 1966: The Cardinals move into the new Busch Stadium II, formally titled “Civic Center Busch Memorial Stadium.”
  • 1979: Busch Bavarian Beer is renamed simply “Busch.”
  • 1982: Civic Center Busch Memorial Stadium is officially renamed simply “Busch Stadium.”
  • 2006: The Cardinals move into the new Busch Stadium III.
  • 2008: Anheuser-Busch is acquired by Belgian-Brazilian brewing company InBev.
  • 2026: The current naming-rights deal for the stadium is set to expire.

Head for the mountains!

One thought on “Bussssssssch”

  1. Ferret Theory – CI

    Anheuser-Busch-(1998-2008) makes attempt to survive 10 more years?

    So, they can reach an InBev offer….!

    Re-visiting the mid 1990’s Anheuser-Busch was in financially trouble! They needed a creative pitch to last them for 10 years! That way, by; 2008 the Busch family could sell it people and their unions to foreign hands. Anheuser-Busch would be in foreign hands for the first time with InBev to lead the way!

    Desperate measures were done to save the failing brewery giant? Their was nobody at the Anheuser-Busch Companies, to make such a worthy pitch for the suds! So, the company went with one of their ‘collector‘s-enthusiast ideas’ and did a 10 year run with this collectors ideas to save the A-B Brewery from disaster. His name is; Verdon

    At the expense of a family in Orangevale, Ca. Anheuser-Busch decides to use brilliant ideas from town local Verdon. While, though it seemed legit to Verdon in working on commercial ideas for the big brewery? Verdon who, was a collector of Anheuser-Busch steins and memorabilia, decided he wanted to pitch some ideas for Budweiser!

    The legal documentation built up in Verdon’s Orangevale home from Anheuser-Busch. But check and Thank Yous did not? He stayed hopeful, thinking Anheuser-Busch would deliver.

    Then the start of blood shed begins. It was March 15,1996, a letter from Mr. Tim Schoen; sending disappointment to Verdon in Orangevale, Ca. Schoen says! He regrets to inform Verdon that all of his ideas where declined the “Bud Ice Penguin the Alligator, and lets not forget the Ferret commercials and steins and memorabilia.”

    July 22, 1996: Anheuser-Busch. Legal Rep: Richard W. Renner from the Anheuser-Busch Companies in St. Louis, Missouri. In responds to a letter Verdon sent to Mr. Busch, Renner notes; first regret any confusion and disappointment that Verdon has experienced. And that Verdon signed; Anheuser-Busch’s legal paper-work clearly, and no-promises of commitment was made. Furthermore, Mr.Schoen previous informed Verdon his ideas for commercial usage were declined.

    February 19th, 1998: As the drama went on; Anheuser-Busch Legal Rep; Scott Miller says. “Anheuser-Busch did process Verdon’s submissions in good faith.” So, the brewery says? And regret any misunderstanding. And thanked, Verdon for his continued interest in Anheuser-Busch.

    Then Verdon started to contacting the press about his story, a reporter from the Sacramento-Bee: David Richie goes through the legal paper work and drawings for Anheuser-Busch at Verdon’s house. Richie came to the conclusion an apology was needed- in Verdon’s favor.

    But, Verdon’s luck had run out on him in this situation The Sacramento-Bee couldn’t afford a story like this to reach mainstream news: It would hurt the Bee’s advertising profits and the Bee would suffer. Verdon called the Bee and asked to speak with Reporter; Richie and Richie did conform that he could not print the story and told Verdon he was very sorry!

    Reporter: Richie says, going to the press could cause problems for Verdon. And problems they been having every since 1998 to Present….It was Richie’s first year with Sacramento Bee he started in 1997. Apparently, this story has brought ‘ill fortune’ to the reporters who wanted to do something about this situation.

    April 3rd, 1998: Verdon lost his job being gang-stalked by, a corporation that was affiliated to Anheuser-Busch and their union. The union was started by, the Busch family called: The Teamsters. ‘This Elite Tel-Network’ of Anheuser-Busch‘s. It was just a matter of time before Verdon would feel alienated from his own country and believes for the first time, it is a ‘curse’ to be (American citizen.)

    Anheuser-Busch – Gained it’s freedom for another 10 year run, at the expense of a disabled veteran from Orangevale, Ca. Who, now has a disabled child with Autism, from all this. The Systems of {Sacramento and California, Missouri and The State of Washington} connected to Anheuser-Busch put the attack on the Verdon family.

    Verdon says, he believes these groups are responsible in (gods-eyes) for the development of his child, who, has ‘autism,’ born 1998, when all this pressure was being put on him and his wife. ‘Anheuser-Busch and Company-plotted their attack on Verdon in devastating fashion and timeliness. Verdon who was adapted. Was starting his first generation. Now, the legacy will end with him.

    America now haves (InBev from Belgium) and lost Anheuser-Busch (Icon) to foreign hands! And, Anheuser-Busch has accomplished their mission making it from (1998-2008) into InBev’s hands they, just had to throw a disabled veteran and his family under their corporate building in St. Louis, Missouri to fulfill their dream.


    Ferret Theory – News Correspondent

    PS: (RIP) fellow news supports of the “Ferret Theory! Your contributions will be remembered….” Sacramento Bee’s -David Richie, Orangevale News – News Editor: Jim Duncan! It looks like (Anheuser-Busch and Company) is covering their tracks on this one?

    You Can visit my website to purchase you favorite Ferret Theory memorabilia at: http://www.cafepress.com/theferrettheory

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